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Survey suggests outlook is bright for Winchester's economy
3:00pm Saturday 31st August 2013 in Winchester
BUSINESS prospects in Winchester are on the up, according to a new survey.
Winchester Business Improvement District's business barometer has shown a slight improvement in optimism for the future.
When asked about their trading prospects for the next six months on a scale of -10 to 10, the median score of 46 replies was six, up one point from last year.
Median takings are up two per cent on last year while employment levels remain stable.
The survey also showed there are currently eight vacant units on the High Street out of 129, a rate of 6.2 per cent.
It comes as e-commerce experts are calling for Hampshire high streets to embrace change and expand their online and mobile sales.
Several businesses have gone from Winchester, including Jessops, Clinton Cards and JJB Sports, and Dan Wagner, chief executive of Powa Technologies, said there should be more emphasis on bringing a personal experience to digital shopping.
He said: “We are seeing a major shift in the way we shop. Gone are the days where we walk around shops, picking items up, carrying them, queuing up at a till, packing them all away again, so that you can carry them around with you all day. New shopping models involve convenient delivery and collection methods, more enjoyable methods of browsing, and quick means of payment.
“We shouldn't be anticipating the loss of the high street, we should be anticipating its evolution.”
Powa has implemented payment platforms for major brands such as Tesco, Superdrug and Laura Ashley.
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